Matthew Goddard's Blog

Thoughts on: User experience, software development and business process.

Filed underthoughtful-design

I'm director of UX Media Ltd, a UK based User Experience consultancy.

My role is in promoting user experience as a strategic tool for measuring, evaluating and optimising our clients web presence. To increase customer satisfaction, reduce costs and increase profits.

I am an active member of the Information Architecture Institute, Usability Professionals Association and Interaction Design Association.

I can be contacted via email at matt(at)matthewgoddard.net or see what i'm up to on Twitter, LinkedIn and UX Exchange.

If you're interested in my post on UX, Development process then check out My professional blog

If you want to keep tabs on me getting back in to Rock Climbing then check out Learning the ropes

Note: Everything posted on this site is my personal opinion and does not necessarily represent the views of UX Media.

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Don Norman: Thoughtful Design

via youtube.com

"It doesn't matter what you think. It matters what the person using your design thinks"

Rules to design by:

Think about people
Make them usable
Make them pretty

Sadly cuts off at 3min 50seconds. If anyone has the full video could you let me know.